Elite Zone

Get Real: Episode 3 – Relationship Marketing: Staying Top of Mind with Clients the Right Way

Welcome to Get Real: A New Shortcast by Agent Elite! In this episode, we’re diving deep into Relationship Marketing—the secret sauce to building long-term success in real estate. It’s not about quick wins or one-time deals; it’s about creating meaningful, lasting connections with your clients that keep you top of mind for years to come.

Learn how to leverage your CRM effectively, automate your follow-ups, engage authentically on social media, and offer exclusive perks to your clients that will make them feel valued. Whether you're an experienced agent or just starting out, these proven strategies will help you turn clients into lifelong advocates who refer you time and time again.

💡 In this episode, you'll discover:

• Why relationship marketing is key to long-term success
• How to use your CRM to personalize and automate touchpoints
• Tips for creating valuable, non-intrusive client communication
• The right way to engage with clients on social media
• How exclusive perks and appreciation events can boost loyalty
• The importance of consistency in staying top of mind

🎯 Take action today! Pick one strategy from this episode and start implementing it to see the power of relationship marketing in action.

If you found this episode helpful, be sure to subscribe, like, and share it with fellow agents who want to elevate their business.

🔔 Subscribe now for more actionable real estate strategies!

#RealEstateMarketing #RelationshipMarketing #GetRealPodcast #AgentElite #ClientRetention #RealtorTips #SocialMediaForRealtors #CRMTools #StayTopOfMind #RealEstateSuccess

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Get Real EP 02: Creating Cinematic Content to Make Your Real Estate Listings Pop!

In this episode of Get Real, Max Bergstrom dives into the art of cinematic marketing for real estate agents. Learn how to create stunning neighborhood spotlight videos, immersive property tours, and virtual walkthroughs that captivate buyers and make your listings stand out online. From planning your storyline and capturing high-quality footage to using drones and editing like a pro, Max shares step-by-step strategies to elevate your marketing game. Don’t just show homes—tell their story. Tune in for actionable tips that will help you attract more buyers and sell properties faster.

Get Real EP 01: Hyper Localized Marketing for Real Estate Success

Welcome to Get Real, the newest short podcast from Agent Elite! Hosted by Max Bergstrom, this series is your go-to resource for real estate agents looking to level up their marketing strategies and dominate their markets.

In our pilot episode, Max dives into the game-changing world of hyperlocal marketing. Learn why it’s a must for agents, how to position yourself as the go-to community expert, and actionable strategies to implement today. From geo-targeted ads to building partnerships with local businesses, this episode is packed with practical tips and tools to help you stand out in your market.

Whether you’re just starting out or looking to refine your approach, Get Real delivers concise, impactful advice to grow your business. Don’t miss out—subscribe now and start turning your local expertise into real estate success!

Elite Zone 52 | The Real Estate Market Lockdown: Solutions for Buyers, Agents, and Sellers with Jim LaMattery

In this special episode of Elite Zone, host Max Bergstrom sits down with real estate expert Jim LaMattery, a 43-year veteran in the housing industry, to tackle the hard truths about today’s locked real estate market. Jim breaks down the systemic challenges buyers face—from skyrocketing interest rates to inventory gridlock—and provides practical solutions, like his innovative FHA Swap Program, to get young families into homes.

This episode dives deep into:

• The real reasons why inventory is stagnant.
• How assumable loans can reignite movement in the market.
• The importance of responsibility and ethical practices for agents, sellers, and lenders.
• Why today’s homebuyers must adopt a mindset shift to take control of their future.

Jim’s passion for fixing the system and helping the next generation of homeowners shines through as he challenges agents, policymakers, and buyers to take ownership and be part of the solution.

If you’re a real estate agent, lender, or hopeful buyer looking for real strategies and straight talk—this is an episode you can’t afford to miss.

Listen now and be part of the change!

Elite Zone 51 | Navigating Fund Control: Protecting Homeowners from Contractor Pitfalls with Marcus Carter

In this episode of the Elite Zone Podcast, host Max Bergstrom sits down with Marcus Carter, President of La Mesa Fund Control & Escrow, to discuss the importance of fund control in protecting homeowners during renovations and new home builds.

Marcus shares his journey from the world of private money lending to founding La Mesa Fund Control & Escrow, a niche service that ensures homeowners don’t fall victim to unscrupulous contractors. He explains how fund control is a vital safeguard, ensuring that contractors only get paid for work that's been completed, preventing situations where contractors take large sums upfront and disappear halfway through the job.

Max and Marcus also dive into the importance of educating homeowners and real estate professionals about this often-overlooked tool, and how it can be a game changer for ensuring project success. If you’re a homeowner, contractor, or real estate agent, this episode is packed with valuable insights on protecting your financial investment during any construction project.

🎧 Tune in to hear:

• The risks of not using fund control and how it can lead to costly mistakes.
• The importance of transparency and accountability in the construction industry.
• How fund control services offer peace of mind for homeowners during renovations.
• How La Mesa Fund Control is educating and empowering consumers to navigate the world of home construction with confidence.

Don’t miss this episode—protect your home, your budget, and your peace of mind with fund control!

Elite Zone 50 | Mastering Market Cycles: Staying Resilient and Focused in Real Estate with Ryan Lipsey & Haylie Collier

In this episode of Elite Zone, Max sits down with Ryan Lipsey and Haylie Collier from Ticor Title to discuss the realities of real estate market shifts and why agents must stay focused and adaptable. Together, they share insights on managing buyer and seller psychology, the importance of staying top-of-mind, and the critical role of consistency. Plus, they dive into how building a strong self-care routine, leveraging a flexible schedule, and focusing on activities that move the needle can help agents maintain a steady business, regardless of the market.

Key takeaways:

• The Power of Consistency: Why success in real estate is about showing up, no matter the market.
• Self-Care is Key: Building a self-care routine that fuels productivity.
• Focus and Discipline: How to stay intentional with your time and control what you can.

Stay tuned for this episode packed with actionable tips and inspiration to help you succeed in any market! 🎧 #RealEstateSuccess

Elite Zone 49 | What’s Happening With NAR & How to Stay Successful Through Changes with Lynn Rinner

In this episode of Elite Zone, host Max sits down with Lynn Reiner, a top real estate agent from North San Diego County, to unpack the changes brought by the recent National Association of Realtors (NAR) settlement. Lynn, with over 16 years of experience in the industry, breaks down what the lawsuit means for agents, buyers, and sellers alike, offering actionable tips to navigate this new landscape.

Lynn discusses the shift in how commission is negotiated and what it means for buyers who now have to sign representation agreements before even viewing homes. They delve into how to manage buyer-seller negotiations under the new rules, emphasizing the importance of working with an agent who truly understands the updated regulations.

Max and Lynn also dive into the realities of running a real estate business, the misconceptions around agent earnings, and how the new rules will impact part-time agents. They cap things off with Lynn’s perspective on staying positive and adaptive in the ever-changing world of real estate, even in the face of challenging industry shifts.

Whether you're a seasoned agent or just getting started, this episode is packed with insights to help you stay ahead of the game. Plus, Lynn shares some candid advice on the future of the real estate profession and why real estate education for newer agents is more important than ever.

Tune in for a fun, engaging conversation that promises to keep it real—while keeping it positive!

Guest: Lynn Reiner, Real Estate Agent
Host: Max
Episode Highlights:

• The NAR settlement and what it means for real estate commissions
• How agents should prepare and adapt to the new regulations
• Navigating buyer-seller negotiations in today's market
• Why real estate isn't a "get rich quick" career and the truth about agent earnings
• Lynn’s advice for newer agents and why mentorship matters

Links:
Website: LoveYourHomeSD.com
Email: lynn@loveyourhomesd.com
Instagram: @LynnReinerRealty
Phone: 714-329-7089

Elite Zone Podcast 48 | Balancing Business and Family: Success Strategies with San Diego's Top Agents, Brandon & April Rampani

In this episode, we sit down with two of San Diego's top real estate professionals, Brandon & April Rampani from Vested Realtor Group.

 

We dive deep into their competitive edge in today’s challenging market, how they balance a thriving business with family life, and what sets their approach apart in the luxury real estate space.

 

From insights on marketing to mindset, you don’t want to miss their expert tips for real estate success!

 

Don't forget to like, follow, and share!

Elite Zone Podcast Episode 47 | Building Rapport & Eliminating Fear of Rejection with Sean McElveen

Sean McElveen is a regional manager for Apollo Solar in San Diego, CA.

His journey is absolutely fascinating, and he has built his business by knocking on doors and starting cold conversations with total strangers!

 

He believes in what he does, and in this episode, he drops a ton of knowledge and value about how to build rapport and eliminate the fear of rejections in business, sales, and life.

Remember to subscribe and share!

Elite Zone Podcast Episode 46 | Real Estate Stats You Need to Know Continued

Welcome to Elite Zone!

Max & Justin are back with the newest real estate marketing stats for your listening and learning pleasure!

This one is packed with value.  Don't miss it!

 

Be sure and follow and share!