Elite Zone

Elite Zone EP 60 | Real Estate Marketing Q&A: How to Compete with Zillow, Build Your Brand, and Dominate Locally

Real estate agents are asking better marketing questions than ever — and we’re answering them all.

In Episode 59 of Elite Zone, Max, Shauna, and Justin take on the questions agents are constantly asking about how to grow their brand, generate leads, and stop depending on platforms like Zillow.

Inside:

• Why big platforms are dominating — and how to fight back

• How to use AI to scale without losing your personal touch

• What kind of content actually converts in 2025

• Why your website and your database are your secret weapons

• Local strategies you can use right now to build authority and win listings

🎧 Listen now to get the answers you need to compete and grow — no fluff, no fluff, just real advice from real marketers.

Elite Zone 59 | Don't Let Zillow Win: Here’s How Real Estate Agents Take Their Power Back

Big-box real estate platforms are winning—but not for long.

In Episode 59 of Elite Zone, Max, Shauna, and Justin break down exactly why Zillow, Realtor.com, and Homes.com are dominating agent visibility—and how YOU can take your leads, your brand, and your business back.

You’ll learn:

• Why agents handed over their leads (and how to stop it)

• What Zillow will never be able to do as well as you

• How to combine local strategy, consistent follow-up, and smart AI use to dominate your ZIP code

• The truth about SEO vs. building real relationships

• How to turn your database into your secret weapon

📌 If you’re tired of competing with billion-dollar platforms, this is your playbook.

Elite Zone EP 58 | Excuses Are Killing Your Business: Here’s the Truth

Are you blaming the market, your leads, or your lack of time?
The truth is, your mindset—and your excuses—are the real problem.

In this fire-filled episode of Elite Zone, Max and Shauna Stevens rip the band-aid off the hard truths most agents refuse to face. If you’re sick of spinning your wheels, struggling with sales, or feeling like marketing “just isn’t working,” this episode is your wake-up call.

Inside, we cover:
✅ Why 98% of agents give up too soon
✅ The exact system top producers use to grow consistently
✅ Why mindset > tactics — and how to fix yours
✅ What to say when leads ghost you
✅ How to create daily discipline (even when you’re overwhelmed)
✅ How to get real traction without a huge budget

👉 If you’re tired of hearing sugar-coated advice and ready to actually win in this business, hit play.

🔥 Watch, comment, and subscribe if you can handle the truth.

#RealEstateMarketing #EliteZone #EntrepreneurMindset #AgentElite #SalesTips #NoExcuses

Elite Zone EP 57 | Why Most Real Estate Agents Fail (And How to Avoid It)

In this brutally honest episode of Elite Zone, Max and Shauna Stevens expose the real reasons most real estate agents struggle — and how to avoid becoming a statistic.

They reveal the hidden mistakes that destroy momentum, the critical systems agents ignore, and why consistency, digital presence, and smart automation are no longer optional if you want to survive (and thrive) in today’s market.

Learn how to build a real database, leverage AI tools, strengthen your brand, and fix the silent errors that could cost you clients and commissions.

👉 If you’re serious about lasting success, hit play. Your future business depends on it.

EP 56 | Coffee, Cold Calls & Kindness: Building a Real Estate Brand with Randa Dehaan

In this powerful and refreshingly honest episode of Elite Zone, Max sits down with mortgage lender and rising powerhouse Randa Dehaan, who’s shaking things up in the real estate world with her unique mix of hustle, heart, and human connection.

From cold-calling agents and door-knocking with charm, to launching community masterminds and building real relationships on social, Randa shares how she tripled her business by focusing on real value, vulnerability, and relentless follow-up. Oh — and she’s sober, spiritual, and not afraid to keep it hella real.

Whether you're an agent, lender, or entrepreneur, this conversation is packed with mindset gems, tactical strategies, and reminders that success starts with showing up, being authentic, and staying in the game long enough to win it.

🔹 Real talk about sobriety, ego, and humility in business
🔹 How Randa uses social media to convert, not just impress
🔹 Why kindness and consistency are her unfair advantage
🔹 The power of being honest when you're still building

Tune in, take notes, and get inspired to build something real.
👉 Follow Randa at @LendWithRanda and visit LendWithRanda.com for more.

Elite Zone EP 55: Screw Zillow: Build Your Brand, Own Your Leads with Justin Hancy & Shauna Stevens

In this power-packed episode of Elite Zone, Max Bergstrom sits down with Agent Elite’s very own marketing warriors, Justin Hancey and Shawna Stevens. If you’re a real estate agent tired of renting leads from Zillow and ready to put your dollars into yourself, this episode is your game-changer.

We dive into:

• The mindset shift agents need to truly build their own business

• Why most agents confuse “selling homes” with their actual job

• Tangible daily habits for agents who want real results

• How to reverse engineer your income goals

• Why video, branding, and consistency are the real superpowers in 2025

• Free resources you can tap into right now to get unstuck and growing

Whether you're an industry vet or brand new to the game, this episode will fire you up and give you the roadmap to take back control of your leads, your business, and your success. Let’s get real, get tactical, and build something that’s yours.

Get Real 05 | Meta Ads Mastery: How to Generate Real Estate Leads That Convert

In this episode of the Get Real Podcast, we’re breaking down the exact Meta Ads strategy top-performing agents are using to generate high-quality buyer and seller leads on autopilot. From choosing the right campaign objective to building high-intent audiences, crafting scroll-stopping creatives, and mastering follow-up—this is your no-fluff, step-by-step guide to running Facebook and Instagram ads that actually work.

Whether you’re brand new to online ads or tired of wasting money on campaigns that don’t convert, this episode will give you the actionable playbook you need to get real, closable leads.

🔥 Stay tuned till the end for a pro tip that could 3X your results overnight.

Elite Zone 53 | From Door Knocking to Business Building – The Sales Playbook That Works with Carlos Morataya & Marco Velez

💡 From Door Knocking to Business Building – The Sales Playbook That Works 🔥

In this episode, Max Bergstrom sits down with Carlos Morataya & Marco Velez from Integrity Solar to talk about the grind, mindset, and strategy behind building a thriving business through strategic sales and relationship-building.

💥 What You'll Learn:
✅ How knocking on doors sharpens sales skills & builds confidence
✅ The importance of persistence, resilience, and rejection-proofing your mindset
✅ Why building trust is the #1 key to closing deals
✅ How to create a business with integrity and take care of your team
✅ Scaling strategies—growing from sales reps to business owners

🚀 Whether you're in real estate, sales, or just want to level up your business game, this episode is packed with valuable takeaways you don’t want to miss.

📲 Listen now: [Insert Link]
🎥 Watch on YouTube: [Insert Link]

💬 Drop a comment: Would you ever try door-to-door sales? How do you approach lead generation in your business?

#EliteZonePodcast #SalesMindset #LeadGeneration #Entrepreneurship #RealEstateSuccess

Elite Zone 53 | Branding, Automation, and Building a Winning Mindset with Haley and Ryan!

In this episode of Elite Zone, host Max Bergstrom is joined by Haley Collier and Ryan Lipsy, two dynamic leaders in title services and social media strategy. They dive deep into the secrets of successful real estate branding, time management, and automation, offering invaluable insights that can transform your business.

💡 What You’ll Learn:

• Personal vs. Brokerage Branding: Why building your own brand is crucial for long-term success, no matter where you hang your license.
• Automating Your Business: How to set up systems that run without you, from email campaigns to social media scheduling.
• Time Management Mastery: Real-world tips to help you batch content, optimize your schedule, and focus on high-value tasks.
• Winning Mindset Strategies: How to start your day strong, manage stress, and build resilience in a competitive industry.
• Practical Tools & Techniques: Including how to use ChatGPT for analyzing sales calls and improving client communication.

🔥 Why Listen?
If you’re a real estate agent, entrepreneur, or business owner feeling overwhelmed by all the “must-dos”, this episode offers practical strategies to help you focus on what really matters, build your brand, and automate the busywork.

👉 Tune in now to discover how you can become the go-to expert in your market and scale your business with efficiency and confidence!

📲 Available on:

• Spotify
• Apple Podcasts
• YouTube

💬 Join the Conversation:
Comment below with your thoughts and share your favorite takeaways from this episode.

Get Real EP 04: Mastering Online Reputation: How to Get More Reviews & Dominate Your Market

🎙️ Get Real – The Short Podcast for Real Estate Success!

In this episode of Get Real, host Max Bergstrom dives into a critical factor that can make or break your real estate business—Online Reputation Management. 🌟

Before clients choose an agent, they Google you, check your ratings, and read reviews. If you're not actively managing your reputation, you're missing out on massive opportunities!

In this power-packed episode, Max breaks down:
✅ Why reviews matter & where to collect them 📍
✅ How to automate review requests for consistent growth 📩
✅ The power of video testimonials & word-of-mouth marketing 🎥
✅ How to use client reviews to boost SEO & dominate your market 🔥

Your online reputation is your digital handshake—so make it count!

🔹 Subscribe now for high-level real estate strategies that help you stand out and succeed.

🔹 Need help managing your online presence? Visit AgentElite.com to learn more.